Marketing strategy package
Know exactly where your next customer is coming from
A clear marketing plan your team can run without you
You know marketing matters. You've got someone to do it too, whether that's a coordinator, a junior marketer or an agency. They're capable. They're busy. And they keep coming back to you for direction.
That makes you the bottleneck. Every marketing decision waits on your calendar, and that's a lot of hours you don't have.
A solid strategy and a step-by-step plan changes that. You set the direction once. Your team runs it. You check the results.
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What's included
Everything your team needs to hit the ground running
A flexible, long-term plan that connects you with the right people and turns them into loyal customers. Every strategy includes a combination of these elements.
Growth Goals
Clear marketing objectives tied to your biggest business goals.
Market snapshot
Overview of your industry and internal landscape to spot opportunities.
Competitor analysis
A deep dive into who you're up against across search, social, reviews and ads.
Target audience
Two to three customer personas and the journey each one takes to buy.
Implementation plan
A step-by-step plan with owners and timings, so everyone knows who's doing what.
Strategy snapshot
A handy one-page overview for you and your team.